Mentors: BUSINESS STRATEGY
Summary of Qualifications Nadia is not your typical accountant. She has a unique blend of creativity and business aptitude and experience. Nadia Anderson is a Richmond native. She earned an undergraduate and graduate degree in Accounting from the McIntire School of Commerce at the University of Virginia. She is a certified public accountant (CPA) and a chartered global management accountant (CGMA) that has worked with nonprofit organizations and small businesses for the past ten years. Nadia helps small businesses set up and maintain their accounting processes. She enjoys sharing information and giving practical accounting advice for small businesses to be successful. She recently launched Virginia Grace, an event management company that plans, designs, directs, and coordinates weddings, private celebrations, and corporate events. She enjoys listening to many types of music and going to live concerts. When her schedule and her budget allow, she also loves to travel. Want to meet with this mentor? Talk with your Lead...
Summary of Qualifications Ty is the Chief Growth Officer of the Frontier Project, a boutique business strategy consulting firm here in Richmond. Ty’s career has spanned both the non-profit and for-profit worlds, with a focus always on building the systems and processes to grow your business. Ty was responsible for contributed revenue for the YMCA of Greater Richmond and the Valentine Museum in his non-profit career. Now at the Frontier Project, he oversees business development, marketing, and client satisfaction. If you are looking to raise start-up capital, build your business development and sales function, or tell your organization’s story better, Ty can help. His off-the-clock habits match his on-the-clock work: An amateur tinkerer and handyman, he thrills at finding the right tool for the right job. A collector of experiences, he’s constantly populating his list of Adventures To Be Had — and promptly checking them off: Driving an Indy race car, scaling a mountain, roaming the winding path of a bourbon pilgrimage, and renovating a 150 year old home in historic Church Hill. Want to meet with this mentor? Talk with your Lead...
Summary of Qualifications Christina consults on social media, public relations, content strategy, marketing, blogger/influencer outreach, media buying, customer/user experience, advertising, content creation/copywriting and branding (brand voice, community management, customer relations). Christina has worked with large, national brands through The Martin Agency and Capital One, and has a passion for bringing those big ideas to small businesses. She also works as a recruiter, and can consult about hiring, recruiting, talent management, workplace culture – basically, connecting entrepreneurs to the right types of people. Christina is a social recruiter for AQUENT and a creative communications consultant for agencies and small business. She began her career at The Martin Agency, buying media and then developing social strategies and building communities for Kraft’s Cool Whip and Stove Top, Walmart, GEICO and the Virginia Museum of Fine Arts. Christina has also worked on Capital One’s social media team and built a social media and content strategy offering at Big River Advertising. She is an adjunct professor Virginia Commonwealth University, where she earned a bachelors in Mass Communications with a concentration in Strategic Advertising and a Minor in Marketing. Christina is also active in the Richmond Ad Club, serving as the current president while working to grow the club’s mentor and speaker series programs. In a partnership formed through her personal blog, Tiramisu For Breakfast, she launched and manage the Elements Beauty Bloggers program for ElementsBeautyshop.com. She loves the local arts community and chairs the Richmond CenterStage Associates Board. Ready to meet with this Lead Mentor? Schedule an initial...
Summary of Qualifications Eric is small business and nonprofit attorney filling the void between “Big Law” and the LegalZooms of the world. Eric is the founder of Perkins Law, PLLC, serving small businesses and nonprofit organizations across Virginia. Eric helps small business owners, executives, and entrepreneurs structure and form new business entities and memorialize their key relationships and transactions in writing so they can plan ahead, operate more profitably, and stay out of trouble. Eric is also active in franchising. He has worked with franchisees representing more than 75 franchise systems and also helped several companies grow through franchising. He is active with the Virginia Franchise Forum and is also a member of the American Bar Association Forum on Franchising. Eric is also active in the tennis community as chair of the national tennis rules and regulations committee for the USTA and co-author of “Richmond – One of America’s Best Tennis Towns” chronicling over 100 years of RVA tennis history. Ready to meet with this mentor? Talk with your Lead...
Summary of Qualifications Doug Carleton is Chairman of the Board of BizWorks, a small business incubator in Chesterfield County. Doug Carleton has been a SCORE mentor for over three years. He has over 20 years of experience in small business finance, including twelve years in SBA lending. Prior to that, he spent 18 years in real estate development, construction and finance. He has been a frequent speaker and author on SBA and small business finance, and is also Chairman of the Board of BizWorks, a small business incubator in Chesterfield County. Ready to meet with this mentor? Talk with your Lead...
