Mentors: SOCIAL MEDIA
Summary of Qualifications Grant is a Fractional Product & Marketing Manager, specializing in small to mid business growth through customer engagement and product innovation. Grant Mizell’s career spans traditional advertising, PR, community management, digital strategy, SEM/PPC and product development. Most recently, acting as Head of Product, he oversaw the transformation of PartyRVA, a successful and award-winning prototype e-marketplace for group planners, into OccasionGenius, overhauling the customer conversion funnel, shifting the business model and repositioning for national scale. A graduate of VCU’s Advertising program, he uses a foundation in conceptual thinking and design as a heightened UX perspective in targeting business growth opportunities through user-centered engagement and innovation. In 2013, he traded in 7 years of Adjunct instruction at VCU Advertising, for a leadership role on the Byrd Theatre Foundation. Grant serves as Vice President and Programming Chair, where he applies lean startup mentality to marketing and new program development, in support of the 87-year-old institution’s evolution into a center for film and film literacy. Want to meet with this mentor? Talk with your Lead...
Summary of Qualifications Lindsay Grant is part of The Hodges Partnership, a PR & communications strategy firm based in Shockoe Bottom. With a career spent at PR and marketing agencies, Lindsay has the pleasure of advising clients – big and small – on how to approach their communications strategy. As a senior-level account director at Hodges, she focuses on strategic planning, writing, media relations, content marketing and internal communications. Clients over the years have ranged from local start-ups to household brands and nonprofit organizations all with varying budgets and unique goals. And at the end of the day, no matter the budget and resources, Lindsay believes that a smart communications strategy is within reach for every business. Her campaigns have won industry awards and her clients have turned into long-lasting business relationships. She’s a VCU grad, PRSA Richmond board member, APR certified and an adjunct faculty member at the VCU Robertson School of Media and Culture. She lives in the city and is known to cheer on all things Richmond, including the Rams. Want to meet with this mentor? Talk with your Lead...
